Action takes place at the Moema unit, in São Paulo, next Saturday (9)
Petlove launched an action that seeks to encourage the adoption of “celebrity” pets and will even feature a red carpet. On the eve of the Oscars, the biggest cinema award in the world, the company will hold a walk of fame, in which the stars will be animals in search of a new home.
In partnership with the NGO Adotar Patinhas, the brand will promote an event on Saturday (9) to welcome the pets. Just like in Hollywood, in the Petlove initiative, the more than 10 dogs that will be available for adoption – all named after celebrities, such as Emma Stone, Billie Eilish, Bradley Cooper and Oscar himself – will leave their paw prints on the sidewalk of pet fame.
Owners who adopt the animals will take home a plaque with the footprint of the new member of the family.
“Petlove has an activist profile in its DNA and we are always supporting initiatives and partners who value the well-being, health and safety of animals. We will promote interactions and memories to generate connection between pets and guardians, who will notice the act to adopt as the true prize”, said Andr Romeiro, brand and communications director at Petlove.
