Professional arrived at the agency in 2019 and heads media and data
Executive Vicente Varela is leaving the structure of the LewLara\TBWA agency, where he has been chief data & media officer since February 2019 in the team led by CEO Marcia Esteves.
Previously, he headed the media division of SunsetDDB (currently DM9).
Graduated from Anhembi Morumbi, Varela attended the prestigious Berlin School of Creative Leadership and became a reference in the sector. He also had stints at Walt Disney, Y&R and helped found the retail agency Fala!.