Martech has a new growth director, Luiza Shahini, and announces international expansion plan this year
The performance consultancy for marketing DP6 announces international expansion plan and expects to earn R$ 130 million in 2022 – an amount 71% above the previous year. As part of the new phase of the business, partner André Folli becomes responsible for international expansion, while Luiza Shahini, then director of sales, assumes the directorship of growth, a role that was occupied by Folli.
Among the new investments announced for the year are the opening of technology hubs in three more Brazilian states (Recife, Florianópolis and Rio de Janeiro), the modernization of the Innovation Center, Open Source initiatives and existing operations.
DP6, recently acquired by the North American The Brandtech Group, also reveals that it intends to double the number of employees by the end of 2022 – reaching around 400 data professionals working remotely, with the opening of new talent programs focused on diversity.
“In recent years, we have focused on structuring the company, through robust growth, keeping the culture present and the connection with the team. The company’s internationalization was already taking place in Latin America, and now we have expanded this strategy, seeking in the North American market to promote greater learning about how to serve different cultures and markets, bring international customers, good practices and constructive experiences to our employees, in addition to start revenue in hard currency”, points out André Folli, the company’s new director of global operations.
The executive highlights that the expansion of Brazilian clients and Latin American operations continues, but that the development of projects for global clients with 55, DP6’s sister company in the group, is also planned, enabling DP6 to operate in Europe and the Asian region. -Pacific.
Ranking released in January by the Great Place do Work – seal won 21 times by DP6 – shows that the company is among the three best agencies to work for in Brazil. martech’s consultancy It has programs to encourage diversity and well-being in the workplace.
