Colão features a fashion film starring models such as Carol Ribeiro, Fernanda Tavares and Aline Weber and brings the aesthetics of clips from the 2000s
C&A announced the launch of the new edition of tophits!, a collection that celebrates the retailer’s customers’ favorite pieces.
This time, the brand set its sights on music videos from the 2000s and opted for a clean, futuristic aesthetic. To star in the campaign, the brand called on a team of top models such as Carol Ribeiro, Fernanda Tavares and Aline Weber to embody the creative concept of “Hit Parade”.
“To present our 2024 hits, we chose three big names to star in the campaign, which brings the looks that are trending and have the necessary attributes to guarantee style, comfort and versatility on different occasions,” said Mariana Moraes, marketing director at HERE.
The collection includes tailoring pieces, dresses and shoes such as moccasins and flats.