Signed by Grupo Ra, the piece will be broadcast on open TV, OOH, social media, points of sale and promotional materials
Giraffas launched an institutional campaign, entitled “Giraffas Tuuudo”, which aims to celebrate the idea that the chain has what people like, highlighting the variety on the menu.
Inspired by the expression “everything”, the film reinforces the essence of the brand and signed by Grupo Ri.
“Giraffas is truly ‘all the best’ when it comes to satisfying the desires of its customers. The young and lively language we adopted to address the topic reflects the best: that Giraffas is a democratic place where everyone can have fun and eat very well”, said Luciana Morais, director of marketing and trade at Giraffas.
The campaign will be broadcast on open TV (Record, SBT) and Globo Regional, including OOH, social media, points of sale and promotional materials.
