Brand will be participating in the competition for the fourth time with the aim of providing memorable moments with its labels
Eisenbahn announced that it is the official sponsor of Comida di Buteco for the fourth time. This year, the competition will involve more than one thousand and one hundred participating bars from across the country, present in 27 circuits and in more than 40 municipalities.
The beer will be present in 561 of these establishments, in 14 circuits, with the aim of providing memorable moments with its labels.
“For the brand, it is very important to once again be the official beer of the biggest bar competition in Brazil. This year, Eisenbahn highlights the appreciation of ‘bar culture’, the moments of quality both for the consumer and for those who work with home cooking and has a good time promoting their creations. This culture is truly a life-changing agent, and every quality Comida di Buteco deserves a great beer that harmonizes well with this very Brazilian delicacy”, said Anna Luisa Dafico, the brand’s senior marketing manager .
The motto of this year’s competition is “Somos Todos Buteco” and will take place between April 5th and May 5th. Unlike last year, when the theme was “Herbs and Spices”, the 2024 “Comida di Buteco” has a free theme and will be based on creativity, rescue, innovation, research and motivation to choose the winner.