Taking place at the 28th São Paulo International Marathon, this Sunday (7)
Cristalcopo and the Recicla Junto project will be the co-sponsors of the 28th São Paulo International Marathon and will promote action in favor of the environment in the race that will be held on April 7th, near Ibirapuera Park.
During the event, companies will recycle the 480,000 plastic water cups that will be distributed to participants and transform them into other products.
With a focus on the environment, the brand also revealed that the path that will collect the cups will be electric and, with the support of Bobs, the project invited Martin Brower, to participate in the action, ensuring that, in addition to zero waste, the event also have a reduction in carbon dioxide emissions.
As part of our commitment to the environment, we are working to transform all recycled material into new products. We believe that this complete cycle of production and recycling is essential to promote a sustainable culture in our society, said Augusto Freitas, CEO of Cristalcopo.