Mayara Ribeiro, associate creative director of the Gallery, will represent the country in the event's female talent acceleration program
Cannes Lions has announced the names of the 2024 See It Be It participants. In total, the female talent acceleration program will feature 19 creatives from 14 different markets.
Among the names, Mayara Ribeiro, associate creative director of the Gallery, is the only Brazilian on the list and will participate in a four-day program that includes opportunity guidance, private masterclasses with sector leaders, invitations to sessions and behind-the-scenes access to the International Festival of Creativity Cannes Lions taking place between June 17th and 21st, on the French Riviera.
This year, the program, which aims to achieve equal gender representation among creative directors and industry leaders and which is celebrating its 10th anniversary, included participants from Kazakhstan, Kenya and Thailand for the first time. Since its creation, See It Be It has brought together more than 120 women and non-binary people from 33 markets.
“Witnessing the collective courage, optimism and purpose of the 2024 Cannes See It Be It fills me with immense pride and excitement. These exceptional creative women are reshaping the future of our industry and redefining what is possible. Their shared determination to pursue “Excellence, breaking barriers and driving positive change is inspiring and I love seeing each of them step into their power. It's an honor to connect with such a vibrant network of talent, paving the way for others to flourish in our industry and beyond,” said Madonna Badger, president and ambassador of See It Be It and founder, CEO and CCO of Badger.
See who the participants will be:
Arwa Al Jundi, Associate Creative Director, United Arab Emirates
Carina Toma, Digital Creative Director, McCann Worldgroup Romania, Romania
Diana Moldagulova, Art Director, GForce CCAR, Kazakhstan
Estefana López, Strategy Lead, Sancho BBDO, Colombia
Jessica Stahl, Cartoonist & Freelance Creative Director, The Netherlands
Johana Martnez, Creative Director, Majority, Colombia
Joy Rich, Illustrator, Joy Rich, Kenya
Julia Spencer, Freelance Creative Director, Australia
Kopal Naithani, Founder & Director, Superfly Films, India
Mara Carrillo López, Senior Art Director, DAVID Madrid, Spain
Mayara Ribeiro, Associate Creative Director, Galeria.ag, Brazil
Meritxell Ruiz, Creative Director, VML, Spain
Michelle Marais, Senior Conceptual Copywriter, Dentsu Creative, South Africa
Nicky Lorenzo, SVP, Executive Creative Director, 305 Worldwide, USA
Pulp (Nonthaporn) Ketmanee, Creative Director, The Leo Burnett Group, Thailand
Palak Kapadia, Copywriter, Amazon Brand Innovation Lab, India
Pooja Manek, Founding Member and Creative, Talented Agency, India
Stephanie Rumierk Briceo, Associate Creative Director, TBWA\Colombia, Colombia
Winona Wee, Senior Creative, Wieden+Kennedy London, Singapore