Sergio Gordilho and Marcio Santoro were elected Advertisers of the Year; Eletromidia, Ambev and Santería also won
The 2023 Brazil Columnists Award chose Africa Creative as the Communications Agency of the Year. The award organization announced the winners this Wednesday morning (17).
Africa recently won the São Paulo Agency of the Year award, with three GPs (Branded Content, Design and Digital Media), eight Golds, four Silvers and one Bronze. In 2021/2022, the company also won Agency of the Year in the São Paulo region – in 2020, AlmapBBDO was chosen.
Sérgio Gordilho, co-president and CCO, and Marcio Santoro, co-president and co-founder of the agency, were chosen as Advertisers of the Year. Emerson Braga, from Propeg, was chosen as Advertising Professional of the Year.
The title of Advertiser went to Ambev. In the category, Foreign Media Company, Eletromidia won. Santería, in turn, won Best Performance in Visual Production.
Of the 14 categories, six were left without a Grand Prix – see the complete list of GPs by category below:
Brand Content
Lea, da Ogilvy para Kimberly Clark
Design
Trucss, da Africa Creative para Trucss
Digital
Captcha, from 3MAIS for Rio de Janeiro City Hall
Film
Generations, from AlmapBBDO for Volkswagen
Media
#trazasbudspracasa, from Africa Creative and W+K NY and W+K SP for Ab Inbev/ Budweiser
Live marketing
Monument to Education, by Artplan for Unicef / School Dropout
RP
Cost Of Gold, from DM9 and Uhiri Yanomami Association for Uhiri Yanomami Association
Technique/Film
Second Chance, from Propeg for Responsa