The agency will be responsible for the marketing and communication strategy of the recently acquired brand Emana
Ampfy expanded its partnership with the Piracanjuba group by winning the account of the recently acquired Emana. Since 2022, the agency has been responsible for the marketing and communication strategy of the Piracanjuba, Piracanjuba Whey and LeitBom brands.
“Ampfy is at the forefront of all of Piracanjuba Group’s digital strategies and we have great confidence in the work of the entire team. We are sure that they will do a great job positioning the Emana brand in the market, making it better known and closer to consumers. There are a lot of good things coming,” says Lisiane Campos, marketing director at Piracanjuba.
With this achievement, the agency expands its scope and is responsible for the direct communication of the supplement brand with the end public and healthcare professionals, in addition to developing always-on content, e-commerce performance and partnerships with influencers.
“We are eager to accelerate Emana’s digital maturity and build a proprietary audience for the brand. The evolution of our partnership with Grupo Piracanjuba fills us with pride”, says André Chueri, president of Ampfy.
