Program will bring content focused on the Brazilian team
CazéTV and Podpah have come together to launch a new project: “PodCopah”, a program that starts on the 20th and takes place during the Copa América, in the United States.
“PodCopah” will be broadcast on CazéTV and will have three main pillars: review and debate about football, gamification boards, as well as interactive challenges on the streets of the USA.
The program starts right after the Euro program – which will be broadcast live on CazéTV – and will bring content focused on the Brazilian team and the stars who will be at the Copa América. The idea is to create a perfect mix of information and entertainment that fans of both channels already know well.
“PodCopah” will air daily, from June 20th to July 14th, with the intention of bringing the best content about the competition and creating new engagement opportunities for the public and the brands involved.
“Football is an important pillar in Podpah’s history, as well as being a sport that is part of our routine. We have a very close relationship with CazéTV and lately we have been carrying out specific actions together. PodCopah comes to consolidate this relationship between two internet giants and an opportunity to also bring our audiences closer together”, said Victor Assis, CEO of Podpah.