TropicalFilm and NBB also had reinforcements on the team this week
A Market closed the week with the hiring of executive creative directors: Ana Cavalcanti e Alvin Shiguefuzi. The agency said their arrival reinforces Soko’s ‘significant momentum as one of the industry’s leading agencies’.
“They both arrived super integrated into the team and are already making a difference in deliveries for our clients. The market experience they both bring will add greatly to the incredible moment we are experiencing as an agency”, said CCO Rafael Ziggy.
“They both arrived super integrated into the team and are already making a difference in deliveries for our clients. The market experience they both bring will add greatly to the incredible moment we are experiencing as an agency”, reinforces Rafael Ziggy, Chief Creative Officer of the agency.
Me and iD\TBWA hired Jorge Ponce Betti for the position of creative director. With more than 20 years of experience, the professional arrives to reinforce the agency’s leadership team.
The Argentinean brings to his CV a vast experience in the roles of creative director and stage director, having worked in giants in the area such as Grey, Del Campo Saatchi & Saatchi, McCann Erickson, Turner TV, BBDO, David, Lew’Lara\TBWA and Africa Creative.
Already 3C Gamingwhoever arrived was Renato Paiva, who will be the new VP of operations. With experience in structuring large-scale projects, the businessman is a key player in the new phase of 3C Gaming’s entire operation, to promote its growth inside and outside Brazil.
What’s new at Bizsys
A Bizsys announced news in the creation area. Rodrigo Santos will take over as Creative Director and Lucas Bastos will reinforce the team as Art Director. He has worked at agencies such as Plusmedia, Posterscope and Altermark and has more than 15 years dedicated to developing campaigns and actions in out-of-home media. At Bizsys, he will lead the creation and innovation team in special projects.
MyMama with new partner
A MyMama Entertainment announced the entry of André Pinho as a new partner in the production company’s advertising operation. He joins the production company’s current partners, Gabrielle Auad and Mayra Faour Auad, founder of MyMama.
Under Pinho’s leadership since 2020, the advertising operation also counts on the participation of partners Kid Burro in strategic preparations, together with the executive team, composed of Patrícia Caldas, João da Terra and Mafe Cicaroni, executive producers.
Tropical Film
A Tropical Film announced the arrival of Coutinho&Battia duo formed by Pedro Coutinho and Eduardo Battiston, in the production company’s team of stage directors composed of Aspah Luccas, Camila Cornelsen and Rog Souza.
NBB
Eduardo Leite assumes the role of commercial director of National Basketball League – NBB. The executive arrives to lead new partnership initiatives in the League’s various products (Novo Basquete Brasil, Copa Super 8, Jogo das Estrelas, Basketball Development League).
(Credit: Photo by Aaron Burden on Unsplash)