Produced by Stink Films, the short film talks about the revolutions of humanity and was developed over 12 months in eight countries
Box182 announced the launch of a short documentary film that aims to debate the emergence of a new era driven by generative artificial intelligence and its consequences in the coming years.
In partnership with Stink Films, the work entitled “Gen Gen: The Awakening of the Generative Generation” is directed by Youth and Tino and provides a history of the two revolutions of humanity, the industrial and the digital, and how they enabled the arrival of the current one, that is, Criativa, which works directly linked to AI.
The film also explains the origin of what is being called Gen Gen, that is, Generative Generation, a group that was born in an environment permeated by tools based on this technology.
“The path we chose to start talking about the Generative Generation, with its challenges and possible effects, was that of art, as it allows us to navigate this future by stripping ourselves of biases. We will continue studying, following the development of this generation that will certainly still teach us a lot”, explained Paula Englert, CEO of Box1824.
Starring voices from different places who talk about the past, present and future of the planet and the tool, the work was produced over 12 months in eight countries and has the collaboration of more than 90 people, including researchers, screenwriters , filmmakers, producers, partners and characters portrayed.
“That’s how the project took shape. We looked for the best way to tell our story. Something simple, empathetic and rhythmic – the opposite of what was being created with AI at that time. The documentary seemed like the ideal format and the choice of people who He was not an expert on the subject, but the fact that his life would be transformed by this revolution was another important point in the construction of the narrative”, said Tino.
To complement, the project, which was filmed by nine directors (Bryce Kraehenbuehl and Andre Donadio/Australia, Toumani Sangaré/Senegal, Youth/Argentina, Anya Koshka Neon and Carmelo Varela/USA, Emrah Celik/Germany, Yuca/Mexico, Larissa Zaidan /Brazil and Kohei Yonaha/Japan) offers more detailed content on a website about the context of the changes that have impacted the last few centuries.
Furthermore, Box 1824 proposed to writers Márcia Kambeba, Rafael Souza-Ribeiro and Milly Lacombe to exercise their imagination for the possible futures of Gen Gen. Speculative fiction stories are also available on the website.
“From the beginning we realized that the pace of evolution of image creation tools using artificial intelligence was impossible to keep up with. Impressive images one week already looked old the next. The chance of doing something dated to produce the short was very high, for Therefore, we decided not to use these resources. This decision took us back to the essence of the project: the people. The film shows the human point of view of AI and not the other way around”, concluded Youth.
