The event, which will also be online, will take place on the 14th, in São Paulo
Armando Ferrentini, publisher of PROPMARK, will be honored at the Media Meeting, which will take place on the 14th, at Pullman Caesar Business, in São Paulo. The recognition is due to the decades-long trajectory in the marketing market, and for being the first journalist to write about the trade in the country.
The purpose of the event – which will also be broadcast online – is to bring about an exchange of information between media professionals from agencies, communication vehicles and advertisers. The program has four panels and guests to discuss topics that encompass the future of communication.
Among the confirmed names are Paula Marcilli, VP of VMLY&R media, Adriana Favaro, director of business development at Kantar Ibope Media, Hermann Mahnke, marketing director at GM Mercosul, Fábio Freitas, CGO at FCB Brasil, among others.
“In addition to all the content we have programmed to further strengthen our communication activities, we will also have awards that are fundamental to valuing professionals who carry out relevant work and actions in each area”, says Cláudio Venâncio, creator of the event.