A Black Influencea production company dedicated to creating relevant content for the communications, advertising and entertainment market, announces its new positioning through the campaign ‘Nós Estamos Aqui’ (We Are Here). Narrated by actress Teca Pereira, the campaign is a manifesto that brings together speeches from black ancestors, celebrating the resistance and creativity of the black community in Brazil and around the world.
The production company’s executive director, Robson Rodriguez, explains that the objective is to highlight the importance of black bodies occupying all spaces with voice and presence, positively influencing the market and society.
“The ‘We Are Here’ manifesto is more than a new positioning. It is a call to action, a plea to recognize and honor the ancestral wisdom that guides us. The film is a powerful reminder of the need to build new narratives that not only celebrate achievements, but also challenge the status quo and pave the way for more inclusive and just futures, not only in the audiovisual sector, but in society at large. The launch of this manifesto marks a pivotal moment for Black Influence, as it reaffirms our commitment to producing content that educates, inspires and transforms, ensuring that Black stories are told through a Black lens, that promotes the rich cultural heritage and diversity of experiences of the community,” says Rodriguez.
Recently, Influência Negra entered into a strategic partnership with Academia de Filmes, led by Paulo Schmidt. This partnership will provide structural and technological support, in addition to know-how in production management, allowing the creation of original content and branded content high-quality.
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