The awards will feature 20 categories and registrations for jurors interested in judging the cases
Ampro announced the opening of entries for the 24th edition of the Ampro Awards, which this year will become independent and will feature 20 categories, three more than last year.
This time, all live marketing agencies will be able to compete in the categories Best Case by Vertical, Grand Prix of Creativity and Grand Prix ESG.
In addition, the association also announced the opening of registrations for jurors interested in participating and the updating of the judging process, criteria and weights, giving more emphasis to the creative concept.
“In the last two years, the award has broken a historic record of entries. The last edition had 467 cases entered, evaluated by a team of 174 judges, which represents a growth of 7% compared to 2022. This result demonstrates the importance and size of a sector that is only growing and that has maturity and creativity from north to south of the country”, says Heloísa Santana, Executive President of Ampro.
Another novelty is the launch of the brand ♾️ (infinity), which aims to represent movement, continuity, transformation and creativity.
The award, which recognizes the best cases from the perspective of creativity, was revamped by a Working Group formed by professionals from the market, in the areas of creation, business, planning, management and ESG, recognized in national and international awards that have contributed for years to the format and dynamics of the award.
Registration can be completed on the award’s official website, between July 8th and August 19th.
