Piece was created to promote The Rogers line
On has announced the launch of a campaign that aims to promote its new tennis-inspired collection, titled The Rogers.
Starring the sports star, former player Roger Federer, and actress Zendaya, who recently starred in the film “Challengers” set in the world of tennis, the play pits them against each other in an “air tennis” match.
In the campaign, filmed at the brand’s headquarters in Zurich, the two meet in a store and, after exchanging glances, the actress challenges Federer to a match.
The confrontation takes place with the help of a soundtrack and ends with the message “Dream On”.
