Since last Thursday (11) in cinemas all over Brazil, the feature film ‘Twisters’ promises a story full of emotion and has a great cast, with names like Daisy Edgar-Jones and Glen Powell. But, since before the premiere, the tornadoes of this epic disaster have already dominated the streets and social networks, with actions created by Warner Bros. Pictures and by the agency Fbiz.
Among the highlights of the promotional actions is Toninho Tornadowho made a special Reel for the film, reacting on his official Instagram to excerpts from the trailer. creator Nina Baiocchi also got into the spirit of adventure, focusing on the cast and giving special attention to the protagonists Glen Powell and Daisy Edgar-Jones in her profile.
@toninhotornado #SponsoredByWB @wbpictures 🌪 Run, man! Toninho is coming with the Tornados, inviting you to watch the premiere of Twisters in theaters, on the biggest screen possible! Look at the size of the Twistos, my butterfly! Be careful not to fly away! #TwistersMovie July 11, ONLY in theaters. 🌪 @Warner Bros Pictures ♬ original sound – Toninho tornado
@ninabaiocchi #SponsoredByWB @Warner Bros Pictures The Tornadoes are coming! 🌪️ #TwistersMovie will invade theaters with an electrifying adventure. With the wonderful Daisy Edgar-Jones and Glen Powell in the cast, the film promises! You won’t want to miss this experience! #TwistersMovie ♬ original sound – Nina Baiocchi
Another attraction prepared by Warner and Fbiz is a wind booth on Avenida Paulista, in São Paulo (SP), at number 900. The booth allows people to experience what it’s like to be in the eye of a hurricane, simulating the experience of the storm chasers in the film. The bus stop at the location was also themed with posters from the film, special lighting and objects on top of the furniture, creating the impression that everything was swept away by the power of the tornadoes.
About the movie
In ‘Twisters,’ audiences are taken on a thrilling adventure that highlights one of nature’s most wondrous and destructive forces: the tornado. The film is a modern-day installment of the 1996 blockbuster ‘Twister,’ and stars Daisy Edgar-Jones as Kate Cooper, a former storm chaser now studying storm patterns from the safety of New York City. Kate is lured back to the plains by her friend Javi to test a revolutionary new tracking system, where she crosses paths with Tyler Owens, played by Glen Powell, a social media icon known for his dangerous storm-chasing adventures.
As storm season intensifies, Kate, Tyler and their teams find themselves in the path of storm systems converging over central Oklahoma, facing terrifying phenomena and fighting for their lives.
The film also stars Anthony Ramos, David Corenswet, Brandon Perea, Sasha Lane, Daryl McCormack, Kiernan Shipka, Nik Dodani and Maura Tierney. The film is produced by Amblin Entertainment, with Frank Marshall and Patrick Crowley serving as producers. The screenplay is by Mark L. Smith. The film will be distributed internationally by Warner Bros. Pictures, and in North America by Universal Pictures.
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