Study reveals how criminals use large companies in emails to steal information.
A new survey from Cisco Talos, the threat intelligence arm of Cisco, has revealed a wide range of techniques that criminal hackers use to impersonate a company and embed logos of major brands in emails to their targets. The goal of the threat actors is to trick victims into revealing their credentials or other sensitive information, exploiting the popularity of global brands.
Over the course of a month (March to April 2024), Talos researchers detected cases of brand impersonation around the world and provided new statistics and insights into the occurrences. From there, a ranking of the 30 most used global brands for impersonation was created (graph below). Among the 10 preferred by criminals are MicrosoftDocuSign, AmazonNortonlifelock, PayPal, Chase, Geek Squad, Home Depot, Adobe e Instagram.
Check out the full chart below:
Photo: Courtesy of Cisco Talos
These findings highlight the urgent need for heightened vigilance and proactive measures in the fight against cybercrime, which can help consumers and businesses train their employees to be more vigilant when they see certain brands in emails. From simple methods like manipulating HTML source code to more complex tactics involving remote server retrieval, criminals are continually evolving their strategies to trick unsuspecting users.
Humans remain the weakest link in cybersecurity, and in light of this, Cisco has introduced a new capability designed to detect brand impersonation in emails. Developed in response to the growing sophistication of adversaries, this solution promises to strengthen email security for organizations and individuals around the world.
By empowering users to identify anomalies in communication and recognize legitimate channels, businesses and individuals can significantly reduce their susceptibility to brand impersonation attacks.
*Photo layer: Cisco
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