The “EconoDrops – Sector in Focus” series includes publication on YouTube
Serasa Experian announced the launch of the “EconoDrops – Sector in Focus” series with the aim of supporting small and medium-sized companies with uncomplicated information on the economic performance of various sectors of activity.
In each video, Serasa Experian experts provide relevant information on more than 20 sectors, such as retail, construction, education, healthcare, commerce, among others. The issues analyzed include growth or decline prospects, external factors that impact this market, relevant events for this niche, among others.
“Having access to quality information and understanding about your sector or the sector in which the entrepreneur does business improves their management and their next steps. Our goal is to simplify content that is often dense, offering quality information to empower the entrepreneur and boost the financial health of their business”, explains Fabiana Telles, executive manager of SME marketing at Serasa Experian.
The videos will be published on Serasa Experian’s YouTube channel and each week two or three segments will be covered, one for each pill.