JCDecaux announces the hiring of Gustavo Soares as its new Head of Sales. The executive will be in charge of the Entertainment, Fast Food, Automobiles, International, Luxury and Energy verticals, reporting directly to João Binda, the company’s Chief Commercial Officer. Gustavo joins the team of Heads of Sales, which includes Beto Lima, Bianca Amaral, Kika Santos, Liana Rolemberg, Rafael Krausz and Roberta Sirota.
“With Gustavo’s arrival, JCDecaux wants to further enhance its relationship with its clients, stimulating the company’s acceleration and innovation projects. He has extensive market knowledge and experience in media and agencies. His 360º visibility will be a great boost to our current and future strategies,” highlights João Binda.
“I am very excited about the opportunity to join the JCDecaux team and serve segments full of possibilities. The OOH environment is experiencing its best moment, and I believe that this is just the beginning. My main goal is to work with the team as a consultant, using the company’s innovative tools and solutions to boost our clients’ business and results,” says Gustavo Soares.
In his previous professional experiences, Gustavo worked as Sales Director at NEOOH, commercial partnerships consultant at Aceleraí, Head of Advertising, Sales & Promotion at The Walt Disney Company, in addition to having worked at major agencies such as Ogilvy and WMcCann.
