Since its official launch on August 19, the +SBT currently has more than 1 million of downloads in the stores where it is available and occupies the first place in the Entertainment category. A week ago, it was also the app ‘top1’ in most downloaded free apps. Success among users also translates into positive feedback on social media, with emphasis on praise for the organization, usability and content.
“We are excited about the very positive start of +SBT. The great interest of the public motivates us to continue innovating and improving the experience on the platform that has been winning over Brazilians with the quality of its content, the richness of our archive and the quality of our originals with easy and 100% free access. Our commitment is to maintain this constant evolution, always focused on delivering the best that Brazilians want and need to have fun and be informed, taking the essence of SBT, of all its 43 years, far beyond TV”, he says. Daniela Abravanel Beyruti, CEO do SBT.
To celebrate the good results, the broadcaster will air, in a special exhibition already Open TVo first episode of “Cazalbé, The Heir of Grace”. In this Wednesday, August 28, from 23h15, The first biopic of one of the most iconic and important names in Brazilian humor hits screens across the country.
Under the direction of Michael Ukstin and script of Eli Ramosa complete seriesem 5 episodeswill be available in the catalog of +SBT the very next day, August 29thalso being shown in a marathon on the channel +Pop, at 7pm, also on the 29th.
The public, who have been following for so many years Carlos Alberto de Nobrega in his legendary bank, you will now be able to learn about the hero’s trajectory, from the history of the Nóbrega family to his connection with Silvio Santos and SBT, his relationship with his children, grandchildren and great-grandchildren.
The work also features characters that have marked the comedy show “A Praça é Nossa” since its debut on the channel in 1987 to the present day, as well as reports from friends highlighting the importance of the comedian and his program in launching so many talents in Brazilian humor.
It is worth remembering that the production is part of the franchise “SBT Collection”, a set of original documentary series telling the story of the artists who shone or still shine on the screen of Brazil’s most beloved broadcaster.