The 27th edition of the awards will take place between November 13th and 15th, in Buenos Aires, Argentina
After announcing Paulo Areas, CCO & Head of Business Transformation at TBWA Spain and Vanessa Brandão, global marketing director of the Core Beer segment of the Heineken group, as jury presidents for the 2024 El Ojo de Iberoamérica Festival, the festival has announced the remaining names that will make up the panel.
Vanessa Giannotti, vice president of media at Ogilvy Brazil and BR leader of OpenX at WPP, Fred Luz, director of O2 Filmes and Rafael Urenha, founding partner and CCO of Galeria complete the team of Brazilians who will preside over the event’s decisions. They will work in the categories El Ojo Media, El Ojo Producción Audiovisual and El Ojo Digital & Social, respectively.
In addition, Carlos Andrés Rodriguez, global creative director of MullenLowe, in El Ojo Film; Jairo Lezaca, co-managing partner & chief creative officer of HAVAS Hoy, in El Ojo Creative Commerce; Chelo Waintraub, founder and CCO of From, in El Ojo Radio & Audio; Sharon Zyman, CEO of Publicis Groupe, in El Ojo Sustainable; Checha Agost Carreño, founder and CCO of Founders, in El Ojo Brand Experience and Activation; Susana Pérez Bermejo, executive creative director of Proximity Madrid, in El Ojo Design; and Naxto Díaz, global head of craft at VML Health, in El Ojo Health & Pharma.
“With these ten leading professionals from the Ibero-American communications industry, we complete our list of presidents, totaling 18 professionals who will have the task of leading the different juries that will choose the best ideas and works created by Latin professionals working all over the world,” says Santiago Keller Sarmiento, president of El Ojo de Iberoamérica.
The awards ceremony will take place between November 13th and 15th, at the La Rural Convention Center, in the Palermo neighborhood, in the city of Buenos Aires, Argentina.
Check out the full list of jury presidents for the 27th edition of the El Ojo de Iberoamérica Festival:
The Direct Eye – Paulo Areas, CCO & Head of Business Transformation da TBWA Espanha
The Eye Effectiveness – Vanessa Brandão, global marketing director for the Core Beer segment of the Heineken group
The Media Eye – Vanessa Giannotti, vice president of media at Ogilvy Brazil and BR leader of OpenX at WPP
The Eye Audiovisual Production – Fred Luz, director of O2 Films
The Digital & Social Eye – Rafael Urenha, founding partner and CCO of the Gallery
The Eye Contents – Andrés Ordóñez, Global CCO of FCB
The Eye Sports – Sergio Franco Tosso, CCO at DDB Fahrenheit Peru
El Ojo Graphics and El Ojo Graphic Production – Celeste Dalairac, DGC da ISLA Argentina
The Eye Public Road – Javier Campopiano, Global Creative Director, McCann Worldgroup and McCann
The Eye of Innovation – Gastón Cánaves, Executive Creative Director of Dentsu Creative Argentina
El Ojo PR – Noe Chessari, CEO & Founder of Ninch
The Eye Film – Carlos Andrés Rodriguez, Global Creative Director at MullenLowe
The Eye Creative Commerce – Jairo Lezaca, co-managing partner & chief creative officer at HAVAS Hoy
The Eye Radio & Audio – Chelo Waintraub, Founder and CCO of From
The Sustainable Eye – Sharon Zyman, CEO do Publicis Groupe
El Ojo Brand Experience and Activation – Checha Agost Carreño, Founder and CCO of Founders
The Eye Design – Susana Pérez Bermejo Executive Creative Director at Proximity Madrid
El Ojo Health & Pharma – Naxto Díaz, global head of craft da VML Health
