The unexpected and shocking episode during an electoral debate in which José Luiz Datena, a candidate for mayor of São Paulo for the PSDB party, attacked his opponent Pablo Marçal with a chair, not only dominated the headlines, but also inspired a wave of creativity on social media among brands. Companies such as Duolingo and Cerveja Rio Carioca quickly seized the opportunity to engage with the public. Check it out:
Duolingo
The language learning app showed different ways to say the word “chair”.
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(@duolingobrasil)Rio Carioca Beer
Rio Carioca beer made a joke with a post about pairing its beer with “caldeirada,” a traditional Portuguese dish made with fish and seafood. Using a clever play on words, the brand highlighted how the beer goes well with the stew (and even indirectly addressed the political feud).
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The post Brands joke about Datena’s chair-throwing in Marçal appeared first on ADNEWS.
