DAVID announced the acquisition of the Sonho de Valsa advertising account, expanding its portfolio of Mondelez brands. The agency will be responsible for 100% of the brand’s advertising actions, one of the most well-known and beloved in Brazil.
In addition to Sonho de Valsa, DAVID already manages other Mondelez brands, such as BIS, Lacta, Halls, Tang, Bubbaloo, Milka and Clight.
“We are excited to work for such an iconic brand as Sonho de Valsa, bringing a new chapter to the successful partnership between DAVID and Mondelez. Furthermore, it is a great privilege to offer our creative experience to Sonho de Valsa, a product that occupies a special place in the hearts of Brazilians”, comments Sylvia Panico, Global COO at DAVID.
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