The campaign, created by Nacional Comunicação, will be divided into two phases
The Ministry of Health started a new campaign against arboviruses transmitted by the Aedes mosquito: dengue, Zika and chikungunya. Created by Nacional Comunicação and produced by Ilha Crossmídia and Lógico Áudio Comunicação, the piece aims to mobilize the Brazilian population to adopt the habit of eliminating mosquito outbreaks.
The campaign will be divided into two phases. The first focuses on prevention with the motto “Do you have 10 minutes? The time to prevent is now”. And the second, seeks to provide guidance on recognizing disease symptoms, with the message “Do you have symptoms? The time to be aware of dengue, Zika and chikungunya is now”.
With national reach, the campaign is present on TV, radio, internet, social networks and in outdoor media.