Research by the Sustainable Cities Institute shows that 80% of Brazilians do not want to participate in political life
The Sustainable Cities Institute (ICS), in partnership with Ipec, published the “National Survey on Democracy” addressing the population’s perception of different political issues in cities. The survey showed that 80% of those interviewed do not want to participate in local political life.
According to the study, for most Brazilians, improving the quality of health should be a politician’s priority, secondly, improving the quality of education and, thirdly, encouraging the creation of jobs.
The fight against climate change was far from other priority themes, but it was the one that had the biggest growth in relation to the 2023 survey with an increase from 7% of mentions last year to 13% in 2024. The South region recorded the biggest increase with 16% of participants mentioning the subject.
The survey also showed that most Brazilian respondents do not remember who voted for legislative positions in the 2022 elections. According to the study, remembering is greater among people with a family income greater than five minimum wages, higher education, class AB, men and residents of the Northeast region.
The survey also highlighted that the proportion of people who do not trust or have little trust in politicians and representatives of other social and economic sectors is greater. The President of the Republic recorded the highest average score, while the lowest indicator was observed in relation to the STF ministers.
Some brands have sought to enter the political debate through campaigns. Burger King, for example, released a film that mocked the format of electoral programs with fictitious candidates, in addition to promoting an action in which anyone who presented proof of voting in the first round at the counter of BK restaurants could choose between receiving a potato medium fries or medium onion rings.
Credit: Photo by Rovena Rosa/Agência Brasil