The award is dedicated to recognizing black people who transform the market
On November 5th, Teatro Santander will receive the Potências award! 2024, an event that opens Black Awareness Month and includes black personalities who transform the influence market. This year, the award is sponsored by more than ten national and international brands.
Nivea, will enter for the fourth consecutive year as ‘present brand’, Fenty Beauty – will hold its first partnership in events in Brazil and Salon Line, Santander, Budweiser, Brutal Fruit Spritzer, Gol, Smiles, Johnnie Walker, All, Chilli Beans, Chandon, Billboard Brasil and Tangle Teezer are also part of the team.
Categories
The ‘Black Leadership’ award will be presented by Fenty Beauty, while Salon Line will award the ‘Professional of the Year’. Billboard will lead the ‘Artist of the Year’ category, Johnnie Walker the ‘Song of the Year’ and ‘Creator of the Year’ will be signed by Santander. Nivea, which has been following the awards since the beginning, will present the maximum trophy for the Powers Award. In addition, the awards also include the ‘Campaign of the Year’ category.
Agencies and companies such as GUT, Soko, Dreamers and others appear on the list of nominees.
