Since 1981, the competition has rewarded the best course completion works in Advertising courses across the country.
The Association of Advertising Professionals (APP Brasil) has opened registrations for the 2024 edition of the TCC competition aimed at communication students. Held annually, the competition seeks to recognize the best course completion work carried out across the country.
Since 1981, APP Brasil has offered communication students the chance to present their ideas and skills to an evaluation panel made up of renowned professionals in the sector.
The competition is open to Higher Education Institutions with Advertising courses (and related areas) that have classes in the last year and carry out TCCs.
Each institution can submit up to two works per unit/campus, distributed among the three competition categories: Advertising Campaign, Monograph and Marketing Strategies. The faculty has the freedom to submit one work in each category or two works in a single category, depending on their preference.
To register, those responsible for the work must fill out a form with detailed information about the TCC and send a video case of up to six minutes explaining the development of the project. Each group must follow the specific guidelines for each category, as described in the regulations.
The finalist groups will have the opportunity to present their work to a panel of experts invited by APP on December 11th, at Rede Globo headquarters.
The winning work will receive the APP Trophy, a certificate, a special recording on APPCast and a one-year association with APP. The works that come in 2nd and 3rd place will be awarded the APP Trophy, certificates and also membership to the APP. All finalists will receive a certificate and membership for one year, and the panel may award honorable mentions if deemed necessary.
Registration, which can be made on the APP Brasil website, will be open until the 29th.