Luana Protazio will have the hub’s branding, social media and public relations team under her umbrella
Podpah announced its new head of communications and marketing: Luana Protazio, who already worked on the channel as coordinator, and was promoted to the position of director of the area.
The appointment came after the channel decided to split the marketing department into two. Rafael Romano, who until then led the area as a whole, becomes commercial director, responsible for sales and sponsorship deliveries.
Luana will have Podpah’s branding, social media and public relations team under her umbrella.
Luana Protazio has a degree in public relations and has worked with brands such as Natura and NBA on her CV. She is also the co-founder of RPretas, a public relations agency that focuses on the protagonism of black and peripheral culture.