A D23 Brasil – A Disney Experience arrives in São Paulo to bring together fans of the Disney universe from all over the country. Bradesco and Visa are master sponsors of the event, which takes place from November 8th to 10th at the Transamérica Expo Center. The bank will offer visitors immersive activations and exclusive giveaways.
Bradesco will have a 150 m² stand, divided into two themes: Disney and Marvel. Visitors will be able to enjoy a virtual reality experience, being transported to destinations such as London, Kenya, Madeira Island, New York and Washington DC, places inspired by Marvel characters, in reference to the “Heroes around the World” promotion, which aims to objective of awarding 05 different trips with a companion, carried out by Bradesco and Visa. Anyone who participates in the activations will be able to win a collectible button* celebrating 85 years of Marvel. The space will also feature a Captain America photo opportunity activation, providing fans with a memorable souvenir.
In the Disney-inspired area, there will be new features between the brands and a dome-shaped Instagrammable space, with Darth Vader, Mickey Magic and Mickey and Friends themed scenes. A QR Code will direct participants to a filter on Instagram so they can customize their photos. At the end, visitors will receive collectible posters.
Bradesco card guests will have access to a VIP space with exclusive gifts, as well as snacks and drinks. “Being present at D23 Brasil – A Disney Experiencereinforces our history of highly successful partnerships with these two iconic brands: Disney and Visa. Our mission is to go beyond financial services, offering experiences that are part of our clients’ life stories, providing unforgettable moments”states José Mauricio Lilla, head of communications at Bradesco.
Naming Rights
Bradesco will also have the naming rights at the D23 Arena, where panels and special presentations will be held with big names from the national and international scene, as well as previews of the Company’s upcoming films, series, games and shows. On the Disney Moments stage, actress Larissa Manoela will be one of the attractions, participating in a quiz that will highlight news from the partnership between Bradesco and Disney.
“Heroes Around the World” Promotion
The promotion is exclusive to Bradesco, Bradescard, next and Digio customers, holders of Visa credit and/or debit cards. To participate, simply register on the website banco.bradesco/herois or on the Bradesco Cartões app and, with each purchase from R$30, a lucky number is generated. There are also ways to increase your chances: payments with digital wallets guarantee five extra numbers, and for every R$100 in the same purchase, you get an additional number. During the Black Friday (November 16th to 30th) and Christmas (December 11th to 25th) periods, the chances are even greater, with five extra numbers for each purchase starting at R$30. The promotion is valid until the 7th of January 2025. Consult the participating cards, registration and participation criteria in the regulation. SPA Certificate 04.037370/2024.
