Winners will be revealed on the 26th, in a hybrid ceremony at the Rosewood Hotel, in São Paulo
Ampro (Promotional Marketing Association) released the shortlist for the Ampro Awards 2024. 96 campaigns from 30 agencies were selected in the 20 award categories.
The winners will be revealed in a hybrid ceremony on November 26th, starting at 8pm, at the Rosewood Hotel, in São Paulo.
The nominees, which represent 18% of the total registered cases, were evaluated by a panel of judges made up of 186 experts from the communications and marketing market.
The selection reflects Ampro’s principles of ensuring broad representation in criteria such as gender, age, race and geographic distribution.
In the competition, nominees compete for gold, silver and bronze trophies in their respective verticals, in addition to special awards: Creativity Grand Prix, ESG Grand Prix, Agency of the Year in addition to the news of 1 Grand Prix per vertical (business, content, consumer and trade).
CREATIVE BUSINESS TRANSFORMATION
#TikTokMeFezEmpreender/ TikTok/ Casa 96
Biojewelry Atelier: A Boost in Female Empowerment in Parintins/ Coca-Cola/ Nossa Praia
Aussie Grill – Doideira de Sabor/ Aussie Grill/ BFerraz
Circuito Sertanejo/ Circuito Sertanejo/ Cooler DVT
Point BB/ Banco do Brasil/ Terruá
BETTER BRAND BUILDING
#TOGETHERBAND All Amazônia/ Banco do Brasil/ Terruá
Self-portrait/ Amstel/ Atenas Comunicação
Floating Bars/ Heineken/ Atenas Comunicação
This is More than a Lipstick/ Vult/ Pros
YES, I AM/ Amstel/ Voe Advertising
BEST PRODUCT OR SERVICE LAUNCH
#TOGETHERBAND All Amazônia/ Banco do Brasil/ Terruá
Circuito Sertanejo/ Circuito Sertanejo/ Cooler DVT
Flip your Way/ Samsung/ Cheil Brasil
This is More than a Lipstick/ Vult/ Pros
Netflix – One Piece/ Netflix/ TM1
BEST INTEGRATED COMMUNICATION CAMPAIGN
#TOGETHERBAND All Amazônia/ Banco do Brasil/ Terruá
Moto 99/ 99/ Voe Advertising Challenge
Hotel Bubbaloo – Everything can be more Bubba/ Mondelez/ SHERPA42
This is More than a Lipstick/ Vult/ Pros
Petlove Does Not Sell/ Petlove/ Pros
BEST CAMPAIGN FOR NGOS AND PUBLIC ENTITIES
#TOGETHERBAND All Amazônia/ Banco do Brasil/ Terruá
Expo Consciência Negra 2023/ Department of International Relations of the City of SP/ Gael
FLIM (International Literary Festival of Maricá 2023)/ Maricá City Hall/ Santafé Ideias
Playing Together for the Reconstruction of RS/ Grêmio Foot-ball Porto Alegrense and Sport Club Internacional/ End to End
Unibrad – Unexpected Inspirations/ Bradesco/ AKM
BEST IDEA OR CONCEPT
#TOGETHERBAND All Amazônia/ Banco do Brasil/ Terruá
Floating Bars/ Heineken/ Atenas Comunicação
Hotel Bubbaloo – Everything can be more Bubba/ Mondelez/ SHERPA42
This is More than a Lipstick/ Vult/ Pros
aBISurdo/ BIS/ Pros Auction
BEST BRAND EXPERIENCE – EVENTS OR ACTIVATIONS
#HeineQueen/ Heineken/ Atenas Comunicação
#TOGETHERBAND All Amazônia/ Banco do Brasil/ Terruá
Circuito Sertanejo/ Circuito Sertanejo/ Cooler DVT
Floating Bars/ Heineken/ Atenas Comunicação
YES, I AM/ Amstel/ Voe Advertising
BEST IN-PERSON, VIRTUAL OR HYBRID EVENT
#HeineQueen/ Heineken/ Atenas Comunicação
#TOGETHERBAND All Amazônia/ Banco do Brasil/ Terruá
Floating Bars/ Heineken/ Atenas Comunicação
Waves pass, legacies remain/ World Surf League/ Effect Sport
Tudum Netflix/ Netflix/ TM1
BEST COMMERCIAL PROMOTION
#TikTokMeFezEmpreender/ TikTok/ Casa 96
OREO Travel Promotion in Wandinha/ Mondelez/ MKT House Mode
Promotion Toma Esse Mion no Bolso Pepsi/ Pepsi Black/ BFerraz
Zérois do Role/ Ambev/ BFerraz Promotion
Know everything about MorumBIS/ MorumBIS/ End to End
BEST COMMERCIAL CAMPAIGN
Feat. Countryside/ Brahma/ Cooler DVT
IPA DAY 23/ Lagunitas/ Voe Advertising
This is More than a Lipstick/ Vult/ Pros
BEST LOW COST STOCK (less than 100K)
Camisa Zero/ Grêmio Foot-ball Porto Alegrense/ End to End
Goodyear at the Strategic Meeting Magalu/ Debora da Cruz / Goodyear/ TSBetc
aBISurdo/ BIS/ Pros Auction
Livelo at the 23rd edition of the LGBTQIAPN+ Diversity Cultural Fair/ Livelo/ Eagle
Warner Bros. Discovery at BSB NEO/Warner Bros convention. Discovery/Eagle
BEST ACTION ENTERTAINMENT
#HeineQueen/ Heineken/ Atenas Comunicação
Challenge 99 Moto/ 99/ Voe Advertising and Events
Feat. Countryside/ Brahma/ Cooler DVT
Floating Bars/ Heineken/ Atenas Comunicação
Hotel Bubbaloo – Everything can be more Bubba/ Mondelez/ Sherpa42
BEST BRANDED CONTENT, SOCIAL, INFLUENCER AND/OR PR ACTION
#HeineQueen/ Heineken/ Atenas Comunicação
#TOGETHERBAND All Amazônia/ Banco do Brasil/ Terruá
Challenge 99 Moto/ 99/ Voe Advertising and Events
aBISurdo/ BIS/ Pros Auction
YES, I AM/ Amstel/ Voe Advertising and Events
BEST SPONSORSHIP ACTIVATION
#HeineQueen/ Heineken/ Atenas Comunicação
Brahma FM/ Brahma/ Cooler DVT
Mammography Truck/ BB Seguros/ Eagle
SADIA LOLLA 24/ BRF SA/ Hub Brasil
YES, I AM/ Amstel/ Voe Advertising and Events
BEST INCENTIVE CAMPAIGN
In Motion/ Itaú/ ALL
For everyone, including you/ Coca-Cola FEMSA/ Encourage
TOWARDS THE EXTRAORDINARY/ KENVUE/ MC2/ TikTok Arena