In addition to the GP, Brazil took 17 Gold, 21 Silver and 20 Bronze
The second day of the 27th edition of the El Ojo de Iberoamérica 2024 International Festival, held at the La Rural Convention Center, in Buenos Aires, Argentina, yielded 59 awards for Brazil: 17 Gold, 21 Silver, 20 Bronze and 1 Gran Ojo.
The festival’s most coveted award was given to DM9, with the ‘Clean Sponsorship’ case, created for Whirlpool’s Consul brand, in the Media category, which also awarded Gold to ‘Uninterrupt Ads’, from Africa Creative for Budweiser. ; ‘No Ad’, by Lew´Lara\TBWA for Pague Menos, with two Silvers; ‘Atacama Fashion Week’, by Artplan for Desierto Vestido, with a Silver and a Bronze; ‘Errata 88’, from AlmapBBDO for Johnnie Walker, from Diageo, with Silver; ‘Brahma Phone’, by Africa Creative, with Silver; ‘Undercover Sportscaster’, by AlmapBBDO for Elma Chips, by PepsiCo, with Bronze; and ‘e-Police Station’, by AlmapBBDO for Wonder Women Tech, with Bronze.
Check out the other prizes announced this Thursday (14):
El Ojo PR
‘Clean Sponsorship’, from DM9 to Consul, from Whirlpool (Gold)
‘Atacama Fashion Week’, by Artplan for Desierto Vestido (three Golds)
‘VW 70 years’, by AlmapBBDO for Volkswagen (two Golds)
‘El Valor del Tiempo’, by Africa Creative for Itaú Unibanco (two Silver)
‘5 Days? Give me a break’, by AlmapBBDO for O Boticário (Silver)
‘The Cruise Heist’, hits 404 for Netflix (Prata e Bronze)
‘Fan professional’, by Africa Creative for Budweiser, by Ambev (Silver and Bronze)
‘The revealing opening’, by AlmapBBDO for O Boticário (Bronze)
‘Over 30’, by Lew´Lara\TBWA for Billboard (Silver and Bronze)
‘The gender discount’, from BETC Havas to Santander (Bronze)
The Direct Eye
‘No Ad’, by Lew´Lara\TBWA for Pague Menos (Gold and Silver)
‘Flying Guardias’, by AlmapBBDO for Greenpeace (Gold)
‘Samsung Throwback Deals’, da MRM (Ouro)
‘Hauteam Couture’, by Africa Creative for Ambev (Silver)
‘Brahma Phone’, da Africa Creative (Bronze)
‘Reviews’, by Africa Creative for Kraft Heinz (Gold, Silver and Bronze)
‘Fans Reporters’, by Africa Creative for Ambev (Bronze)
‘Whopper Island’, da DM9 para Birger King (Bronze)
‘Audience Delivery’, by DM9 for iFood (Silver)
The Eye Public Road
‘Atacama Fashion Week’, by Artplan for Desierto Vestido (Gold)
‘Brahma Phone’, by Africa Creative (Prata)
‘The Cruise Heist’, hits 404 for Netflix (Prata)
‘Amazon Desert Rally’, by Africa Creative for Vivo (Bronze)
‘Safe Store’, given by BETC Havas for TIM (Bronze)
‘Brahma Phone’, da Africa Creative (Bronze)
El Ojo Sports
‘Clean Sponsorship’, from DM9 to Consul, from Whirlpool (Gold)
‘Amazon Desert Rally’, by Africa Creative for Vivo (Bronze)
‘Imaginary Squads’, from Galeria for Itaú Unibanco (Silver and Bronze)
‘WiFi Refresh’, by VML para Perfetti Van Melle (Bronze)
‘Audience Delivery’, by DM9 for iFood (Gold)
The Content Eye
‘Uninterrupt Ads’, by Africa Creative for Budweiser (Gold and Silver)
‘VW 70 years’, by AlmapBBDO for Volkswagen (Gold)
‘Errata 88’, from AlmapBBDO for Johnnie Walker, from Diageo (Silver)
‘Fan professional’, from Africa Creative for Budweiser, from Ambev (Gold and Silver)
The Eye Creative Business Transformation
’50/50′, by Lew´Lara\TBWA for Camil (Bronze)
Best Latin Idea for El Mundo
‘Atacama Fashion Week’, by Artplan for Desierto Vestido (Bronze)