Artplan hires Henrique Arakaki as the new Media director of the São Paulo office. The professional will report to Joana Chulam, national head of Media and Business at the agency, working alongside Ricardo Victor, also director of Media in SP. With 15 years of experience in the advertising market and with agencies such as Galeria and Africa, Arakaki has worked with brands from different segments, such as Claro, Kraft Heinz, Grendene, Natura, LG Electronics and Itaú-Unibanco.
During his career, he accumulated experience in highly visible projects, such as the first edition of The Town, in 2023, and the Madonna Show in Copacabana. “For me, it is a great satisfaction to be part of this team. I am happy to be able to contribute with my experience and also learn in a continuous exchange, sharing values and the desire to make a difference in new challenges”, reveals Henrique.
For Joana, the executive’s arrival represents a strategic addition to Artplan’s Media team. “His experience in major brands and events brings a broad and connected vision to what the market currently demands. I am confident that it will further improve the quality of our deliveries and add an innovative approach to channel strategies for our customers”, he concludes.
