Tavane Gurdos will stay in São Paulo and report to Cristina Farjallat, business director for Latam
Meta announced this Thursday (17) the hiring of Tavane Gurdos as one of its new business directors for Brazil. Starting in April, she will lead efforts to help companies reach new consumers.
Gurdos will be based in São Paulo and will report to Cristina Farjallat, business director for Latin America.
Tavane comes from Uber, where she led the business team for Latin America since 2020. The executive holds a degree in Business Administration from the University of São Paulo, an MBA in Marketing from the University of Phoenix, in the United States. Previously, she worked for over a decade at Microsoft and was responsible for OLX Brasil’s B2B business.
“The possibility of helping more customers to go digital, especially at a time when the consumption model is changing, will be an excellent opportunity,” said Tavane.