The event will bring together the main basketball athletes in the country and will feature individual disputes, in addition to ‘mini games’ between players
Centauro announced its sponsorship of the 14th edition of the New Basketball Brazil Star Game (NBB). The partnership will continue through the 2021/2022 NBB season.
The event will take place on March 18 and 19 at Arena Carioca 1, at Parque Olímpico da Barra, in Rio de Janeiro (RJ).
The event will bring together the main basketball athletes in the country and will feature individual disputes, in addition to ‘mini games’ between players, divided into four teams: #TimeCablock (NBB Brasil), #TimeDeodato (NBB Brasil), #TimeMonstrinho ( NBB New Stars) and #TimeDJack (NBB Mundo).
Centauro will also take the ‘Style Camera’ to the screen at Arena Carioca 1, which is quite famous in the NBA. The screen will also display a discount voucher from the network available exclusively for the event.
In addition to this action, the brand also participates in the NBB Star Game with entries on the court’s LED boards and exposure on the backdrop of interviews together with other event partners.
During the broadcasts of the event on NBB’s YouTube, four ‘Centauro Moments’ will be shown, with the disclosure of discount coupons for purchases on the Centauro website.