Tidé Soares’ arrival is part of the agency’s plans to expand creative deliveries
Jüssi announced the hiring of Tidé Soares, who will assume the role of creative director at the agency. With 30 years in the market, the last 18 of which as creative leader at Greco Design, Soares coordinated work for advertisers such as Drogaria Araujo, MRV and MasterCard.
The arrival of Tidé, according to the agency, comes to ‘potentiate’ Jüssi’s performance in supporting and serving clients and brands that invest in the future.
“Now as overall creative leader, I will bring a personalized look, using my experience and knowledge to inspire the entire team. And this will influence not only the creative team, but also the other areas of Jüssi, bringing new possibilities and opportunities”, said the executive.