According to the broadcaster, the program reached around 8 million viewers daily.
After two months of presenting a daily program on Band, Fausto Silva has around 50 advertising brands, with Bradesco being the main one. In all, according to the broadcaster, more than 250 actions were carried out in the programming, on the air since January 17th.
Since its debut, Band claims to have reached 8.4 million different viewers per day, which gives a total of 68 million people in those first 60 days, according to data measured by Kantar Ibope Media.
“There are an average of 2.4 million people tuned in to the program per minute, which already places Faustão as the second most watched program in the programming.”says Cris Moreira, general director of commercialization of Grupo Bandeirantes.
new frames
This Tuesday (29), the program premieres “Mochila do Riso”, a picture with permanent judges Fafy Siqueira and Tirullipa and two guests: actress Paloma Bernardi and comedian Fábio Rabin.
In April, the premiere of “Se Vira na Band” is scheduled, a kind of Talent Show inside a bus. The first recording takes place on April 8 and the broadcast is scheduled for the 13th.
In partnership with HBO Max, Fausto Silva also launched the contest “Uma Nova Estrela Para o Brasil”, which should select an actress for the cast of “Segundas Intenções”, the platform’s first television series.