The webseries, produced by the Blend Inspire platform, will present real stories of peripheral microentrepreneurs
Assaí Atacadista invited the musician and composer Criolo to present the webseries “Histórias de Transformação”, which premiered this Tuesday (29).
The webseries, produced by the Blend Inspire platform, will present real stories of peripheral microentrepreneurs who transformed their stories and managed to make their businesses prosper.
The action is part of the campaign to open registration for the Academia Assaí de Bons Negócios 2022 Award, which will offer more than BRL 800,000 in prizes this year. The initiative focuses on micro and small traders in the food sector and offers free training in business management, in addition to financial support that, this year, can reach up to BRL 14,000 per participant.
The pieces will be broadcast on Assaí’s YouTube channel and are divided into three episodes with interviews with winners of previous editions of the Award, such as: Lindo’s Salgados Gourmet, from Juazeiro do Norte (CE), Delícias Di Mãe&Filhos, from São Gonçalo (RJ) and Canto do Espetinho, from Grajaú (SP).