Coca-Cola places interpreters of Juma, from Pantanal, side by side

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Action will air on Tuesday night (12) in contextualized break of Jornal Nacional

The character Juma, protagonist of the new soap opera ‘Pantanal’, will appear for the first time in the plot in this Tuesday’s chapter (12). And, to mark Juma’s return, Coca-Cola will put Cristiana Oliveira, who gave life to the character in the first version of the novel in 1990, face to face, and Alanis Guillen, from the current version.

In the action, which airs during the break of ‘Jornal Nacional’ in a contextualized break, the two will celebrate this moment and share a Coca-Cola.

Cristiana Oliveira, the Juma from the 1990 Pantanal version, and Alanis Guillen (disclosure)

This is the first action in a series that Coca-Cola will have in the intervals of TV Globo soap operas this year. The action is a creation in partnership between the brand, David, OpenX and Globo.