Fernanda Favoretto and Paulo Henrique will join the team of Alecs Rocha, commercial director of the broadcaster
Record News announced two new hires for the commercial team: Paulo Henrique, known as PH in the market, and Fernanda Favoretto. The two will integrate the commercial director of the station, Alecs Rocha, and will have the mission of offering new solutions to the advertising market.
Graduated in advertising, Paulo Henrique has worked at Kantar Ibope and DPZ agency (currently DPZ&T). In addition, he worked for almost ten years in the sales area of Globosat / TV Globo.
With 17 years in the market, Fernanda Favoretto has a degree in public relations and a postgraduate degree in marketing and commercial management. She has experience in Digital and TV. At Record News, she is responsible for media marketing and Multiplatform Projects.
His professional experience includes stints at companies such as BuscaPé, WebMotors, Globosat and Globo.
