With more than 25 years in the market, the professional will have among the challenges to make the company expand its operations in the digital media market
Alright has announced Riza Soares as the new CEO. The position was occupied by Domingos Secco Jr, also founder of the startup, who will act as CEO and will dedicate himself to medium and long-term strategies.
With more than 25 years in the market, Soares will face the challenges of making the company expand its operations in the digital media market, strengthen relationships with vehicles and advertisers and develop new advertising solutions and products.
“Here, we will continue the challenge and objective of taking the company to the top, expanding the business with sustainability, credibility and a lot of professionalism. This is the time to look to the future with ambition and purpose, with the support of publishers and brands that trust in the seriousness of our work”, says the executive.
In her long career in the market, the professional accumulates tickets for vehicles such as Estado de Minas and Terra Networks and for the company Smartclip (currently ShowHeroes). In 2020, she founded Audioria, a marketing agency focused on the production and promotion of podcasts.