In the “What’s your next step?” campaign, the brand and artist invite people to redefine the standards and be the best version of themselves.
Kenner has announced rapper L7nnon as its new ambassador.
In the campaign called “What is your next step?”, the brand and the artist invite people to redefine the standards and be the best version of themselves. The action of continuity to the ReDefina movement, led by Kenner.
The new chapter of the brand gains two exclusive models to make everyone ready to take the next step: NK6 Ampass and NK6 Pro.
Currently, L7nnon is one of the main rappers in the Brazilian scene, with eight songs among Spotify’s Top 200 and 8.3 million monthly listeners on the platform. One of his most recent hits that went viral on social media was “Desenrola Bate Joga de Ladin”, which became a fever on TikTok and Instagram.
“Rap is stronger than ever and as a brand with great relevance in urban culture, hip-hop and rap, associating ourselves with such an important character in this musical style only confirms our positioning and how committed Kenner is. with the sociocultural movement”, said Lorena Tomassini, Marketing Leader at Kenner.
