Under the slogan “Avoid queues. Book online”, the campaign is signed by Faccion.cc
Get In is presenting the new positioning in a campaign signed by Faccion.cc, with the slogan “Avoid queues. Book online”.
To mark the campaign, the company took advantage of the arrival of Valentine’s Day, celebrated on June 12th. According to a survey by Score, more than half of couples (52.7%) chose to celebrate the day with a dinner for two.
“The review of the brand concept presents, in a simple and colloquial way, the practicality and speed of Get in for those who want to overcome the stress of waiting lines. The concept is so genuine that it unfolds to the most diverse moments and dates that ask for online reservations, such as Valentine’s Day or, for example, the final of a sports championship”, said the founder and creative director of Faccion.cc, Cassio Filho. .
The campaign will target audiences in São Paulo, Rio de Janeiro and Porto Alegre, states where the app has the largest number of registered establishments.
“The broadcast will be done 360º – online and offline, so that we can convey the message in a genuine way to our audience, showing what pain we can solve”, summarizes the CMO of Get In, Fabrício Nunes.