After the publication of the strategic planning of the stories of the influencer and businesswoman, the brands joined in the fun
Bianca Andrade’s name became a topic on social media this Thursday (2). All thanks to your strategic planning of stories of the day.
The story started when they published a photo that showed what the influencer and businesswoman should post in stories, such as: posting videos putting on makeup, showing the products she sells and even videos of her son.
The fact is: Bianca, also known as Boca Rosa, is a businesswoman, influencer and reference in Brazil when it comes to marketing strategy. It’s no wonder that her makeup always appears in the best-selling rankings, and for that to happen, planning and strategy are necessary.
Among the comments, many people criticized and stated that the businesswoman would be “artificial”, which made Bianca have to go to her networks and explain how the work of a digital influencer works.
As expected, memes and jokes began to appear on the internet, both from ordinary users and from brands such as Guaraná, Evino, Duolingo and Dell.