The professional is the second to receive the award, which opened in the 2019 edition, when he recognized Lorne Micheals, producer of Saturday Night Live.
The Cannes Lions Festival of Creativity announced this Thursday (9) that it chose Ted Sarandos, Co-CEO of Netflix, as the 2022 Entertainment Person of the Year. , when he recognized Lorne Micheals, producer of Saturday Night Live.
The honor was created as a way to honor people who produce content that inspires and engages the audience.
“We are delighted to honor Ted Sarandos with this year’s Entertainment Personality of the Year award. He is a leading creative force who has developed a truly compelling body of content at Netflix, transforming the creative landscape over the past decade,” said Philip Thomas. , president of Cannes Lions. The award will be presented live on the Awards Show on June 23rd.
This edition will also be the first time that Netflix will take the Cannes Lions stage. Sarandos will participate in a panel on creativity, constant innovation and the future of entertainment, with Kara Swisher, host of the “Sway” podcast and columnist for The New York Times, and Michael Kassan, CEO of MediaLink, at the Lumiere Theater, also on the 23rd. , from 11:30 am to 12:00 pm.
It may be a good time for the executive to talk about the transformation of the streaming platform, which, after lower-than-expected results and the prospect of more than 2 million subscribers, began to analyze the launch of cheaper plans with the presence of ads.
