After closing the partnership with Brasil League in April, KlashX expands its presence by supporting amateur eSports championships. The Ultimate Challenge Wagers is a weekly Call of Duty tournament and to amplify exposure, they launch in partnership the KlashX Cup, a CoD Warzone tournament with a prize pool of R$10,000 with in-person finals at Campus Party Goiânia, on June 18, 2022 .
KlashX is the only platform that consistently provides betting for major local eSports championships, such as LBFF (Brazilian Free Fire League), FIFA KOEL, Ultimate Challenge Wagers and Wild Tour Brasil. The KlashX team also focuses on producing content focused on eSports games and launched its proprietary KlashX Zone podcast in March. The presenters of the podcast are Sandro Bonecão, the voice actor BGS (Brasil Game Show), and the youtuber Maki. Together, they have more than 2 million followers on Instagram, Tik Tok and YouTube platforms.
According to Shai Slagter, founder of KlashX:
“Fast payment technologies like Pix have changed the reality of payment during the pandemic and our new generation of gamers are always ahead of the curve, so we need to work hard to stay and play with them.”
The team also recognizes that KlashX has the potential to be the best eSports product in the world, but if people can’t find out about it, participate and play quickly, it won’t make an impact, which is why Brazilian Touch is important.
Marketing Director Fernanda Magalhães stated:
“We understand Brazilian culture, digital media and the human touch, which makes our brand accessible, fun and engaging for our users. Our partnership with Brasil League is important to us as it provides opportunities for male and female e-Athletes, honoring our values of inclusion.
Our objective is simple. Use the power of games to unite and inspire people from different realities of life. We take our social responsibility seriously and ensure that we act responsibly and carefully with all our customers.”
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