With the partnership, the brand intends to expand users’ knowledge about Web3
Binancee has announced influencer Khaby Lame as a global brand ambassador. With the partnership, he hopes that the Italian-Senegalese content creator, who recently became the most followed personality on TikTok in the world, will contribute to expanding knowledge about Web3.
Khaby, famous for expressions and a gestural humor with which, without saying a single word, he resolves situations considered to be complex, will seek to use these attributes to address misunderstandings about Web3. The influencer will also partner with the brand in exclusive collections of NFTs.
“I’ve been curious about Web3 for some time now and have embraced this opportunity to partner with a leader like Binance because it lines up perfectly with what I do: making complex things easier and more fun for everyone,” he said in a statement.
