Publicis announced the hiring of Deh Bastos as the agency’s Creative Director.
According to the note sent to the press, the professional has over 11 years of experience and will work for different clients of the company.
“I’m excited to work with Deh, as it brings a new look to the creative process that will certainly oxygenate our work and our culture,” said Domenico Massareto, CCO of Publicis.
Deh Bastos has already worked as a creative content producer for major brands and won the Monet Award in the Best Female Program category with the production team of the “Boas-Vindas” program on the GNT channel. She is a creativity professor at FIAP’s MBA and at the Master’s at the IPÊ Ecological Sciences Institute, as well as a columnist for Revista Crescer, co-author of the book Maternidades Plurais – Cia das Letras, and also the creator of Creating Black Children.
“I am a woman, a mother, black and fat, and I dedicate my life and my work to occupy spaces that need to be more plural. I am very happy with this new challenge at Publicis, which is an agency that has put into practice a vision for diversity, in its campaigns and in its team. I hope to contribute to many projects and help our brands to be increasingly aware, assertive, human and inclusive”, said Deh Bastos.