Marcella Campos will lead marketing strategies for the region and will provide creators and partners with tailored regional strategies.
Twitch has announced Marcella Campos as Senior Director of Marketing for LATAM.
Based in São Paulo, Marcella will lead the region’s marketing efforts and provide creators and partners with customized regional strategies needed to solidify Latin America as one of the platform’s key markets.
The executive has tickets to companies such as Youtube, Jeep, Renault and American Express.
“I couldn’t be more excited to join this incredible team and help bring the culture and brand of Twitch and its local communities and creators to new audiences in our region,” said Marcella Campos.
Other recent hires at Twitch included Marcelo Teracini, named SVP, LATAM, to lead the business in Latin America and manage content acquisition, business development and drive revenue growth across the region.
